JBFA

Welcome to JBFA

The Hashemite Kingdom of Jordan and the Kingdom of Belgium exemplify nations that successfully blend stability with a global vision to promote security, peace, and sustainable development. Since establishing diplomatic relations, the two countries have built strong ties based on mutual respect and constructive cooperation. Their cultural, political, and economic connections reflect a shared commitment to humanitarian values and fostering dialogue among nations.

Mission Statement

About JBFA

The Jordanian Belgian Business & Friendship Association (JBFA) is a non-profit association, founded in July of 2019 in Jordan by a group of Jordanian Nationals sharing a common goal as defined in the Articles of Association approved by the Ministry of Social Development and The Prime Ministry.

Why Become a Member @ JBFA

Main Reasons why you should consider becoming a JBFA member

About Shukri Salfiti

JBFA President

Shukri Salfiti is a prominent business leader known for his dynamic and diverse ventures in Jordan and the broader Middle Eastern region. As the owner of Jozina for Food Trade, Shukri has established a reputable company specializing in the B2B bakery, patisseries ingredients and premium Belgian chocolate. His entrepreneurial journey extends to acquiring international brands for the Jordanian market, notably bringing Ace Hardware to Jordan. Shukri’s business acumen is also evident in the restaurant industry, where he owns and operates several establishments in Jordan and Dubai. His leadership roles and contributions span various esteemed organizations, reflecting his commitment to fostering business growth and international relations.

Meet our

Board of Directors

A Land of Wonders

JORDAN

Located in the heart of the Middle East, is a country rich in history and culture. Known for its iconic landmarks like Petra, the Dead Sea, and Wadi Rum, Jordan offers a unique blend of ancient heritage and modern development. Its welcoming people, diverse landscapes, and strategic location make it a key player in the region.

The Heart of Europe

Belgium

From the grandeur of Brussels to the quaint lanes of Bruges, it offers a tapestry of experiences. Renowned for chocolate and waffles, it tantalizes the taste buds. With influences from French, Dutch, and German cultures, its multiculturalism adds depth to its identity. Belgium captivates with its historic sites, gastronomic pleasures, and enchanting ambiance.